The US Department of Commerce (USDOC) has granted the CES Asia 2016 ""Official Trade Fair"" certification. The show is owned by the US Consumer Technology Association (CTA), which is responsible for the annual CES show in Las Vegas. It is co-produced by Intex Shanghai and will run from May 11 to13 at the Shanghai New International Exhibition Center.
The Trade Show Certification program is a cooperative partnership arrangement between private sector show organizers and the US government to increase US exports and to expand US participation in overseas trade shows. The program provides Department of Commerce endorsement, show-related services, oversight and coordination of event services, promotional support and exhibitor marketing facilitation.
CES president and CEO, Gary Shapiro, said: ""This certification represents a great milestone in CES Asia's short history. The USDOC has been a longstanding partner of ours. The Department's extended support of our initiative to showcase the full breadth and depth of innovation in the Asian marketplace, through CES Asia, is a true testament to both the need for and value of a professional, quality tradeshow in Asia.""
CES Asia 2016 is claimed to offer many exhibiting opportunities for US companies, ranging from traditional exhibit space to brand-building and non-traditional showcases including the show's new Startup Park, a curated exhibit area showcasing the developments from innovative startups. It will have 20,000 net square meters of exhibit space and feature more than 300 exhibiting companies across 15 product categories.